Spotler Activate Search keeps track of your search clicks. This information is crucial to optimize your search and boost your conversion. You can easily keep track of your clicks under the module Analytics > Clicks. You’ll now see a clear overview of the products that received most clicks within your search results.
This page shows every Search click. These can be filtered on a specific date and exported to use them for further improvement of the search results.
For this, we have the following elements:
Date range selection
Select a date range to set the overall statistics to the specified dates. You can also highlight a specific day with your mouse, to see the amount of clicks for that day.
Clicks table
The clicks graphic shows how often an item has been clicked on. The amount shown is the total registered from the period selected in the date range selection.
Checking this report on a regular basis is crucial, as it tells you what products are being clicked on the most by your visitors. Make sure the products with a lot of clicks have fully optimized product pages. Have a product that appears in the search results a lot but isn’t clicked on a lot (your clickthrough rate is low)? Make sure you optimize its appearance within the results (with a high-quality product image, labels, etc.)
Export CSV
The CSV file will contain product clicks for the predefined period. You can find the option CSV Export at the bottom of the page.